Show the whole house
A complete walk-through with every room and a clip of the laundry, the garage and the storage. First-timers cannot picture what is not shown and will not ask.
Place it
A ten-second neighbourhood clip — the street, the park, the coffee shop — and the commute in the caption. They are buying a first neighbourhood as much as a first house.
Say the costs
HOA dues, property taxes, the roof and HVAC ages in the caption. Describe the property, never the buyer — the fair-housing guide covers the wording.
Questions
Should a starter home get a drone clip?
Rarely. A front-door approach and a backyard reveal do more for the buyer than an aerial of a subdivision lot.
How long should the walk-through be?
Long enough to show everything — two minutes is normal for a small house with the practical rooms included.
Read next
- 10 Rooms and Spaces Buyers Want to See in a Listing VideoThe ten spaces that belong in a listing video, in the order a showing goes, with the camera move that suits each: the exterior, entry, kitchen, living room, primary suite, outdoor room, garage, basement or bonus, the view, and the closing exterior.
- How Do I Write the Caption for a Listing Video?The caption that turns a clip into a listing: the order of facts, the one sentence that sells it, the address placement, hashtags, fair-housing wording, and what changes by platform.
- Real Estate Video in the Midwest: Value, Space and Four SeasonsListing video for Midwest agents: showing space and value, finished basements and garages, four-season exteriors, and buyers who compare listings carefully on a budget.