The guest's arrival
A front-door approach from the road under the sign to the entrance; a tracking walk through the lobby to the front desk. This is the first impression a buyer's guests will have.
Rooms and amenities
One model room shot properly — a dolly from the door to the window — with the room types listed in the caption. A pool glide, a clip of the breakfast room and the fitness room. Condition, not staging.
The site
A drone top-down for the parking and the footprint; an aerial pass along the highway for visibility and access. From a licensed pilot's stills.
Questions
Can I video an operating hotel?
With the owner's agreement and guests out of the frame — shoot the lobby and the pool at the quiet hour and a vacant room.
Should the video mention the brand?
The flag and whether it transfers are OM facts; the video can show the sign, and the caption can say franchised or independent.
Read next
- Commercial Property Video: Offices, Retail and Warehouses From PhotosHow to make a listing video for commercial real estate: what tenants and investors need to see, the moves for large open spaces, loading docks and frontage, and how the video fits an offering memorandum.
- Vacation Rental Video for Airbnb and VRBO ListingsHow short-term rental hosts make a video that books: the experience-first shot list, the moves for pools, decks and views, where to post it, and what platforms allow.
- Multifamily and Investment Property Video: One Building, Many UnitsListing video for duplexes, fourplexes and apartment buildings: what to show investors, how to handle occupied units, and how to build one video from a model unit plus the building.