What it becomes
The just-sold video the week of closing; a clip in the monthly 'this month's sales' reel; a piece of the three-listing reel you show sellers; a Short on YouTube retitled 'Sold' that keeps ranking for the street.
Permission and licence
The fact of the sale is public once recorded; the seller's name, the price and any terms need their permission. The photographer's licence usually covers marketing of that listing — ask whether portfolio use is included, or use your own photos.
What to change
The title card to 'Sold', the caption to the result, the link to your site rather than the dead listing page. Nothing else needs re-cutting if the address was never on the clip.
Questions
The seller does not want the house shown after closing. What then?
Take it down; it is their house and their call. Use the exterior only, or nothing, for the just-sold.
Can I use a past listing's video to win a new listing in the same building?
Yes — it is the best possible listing-presentation asset for that building.
Read next
- How Do I Make a Just-Sold Video?The just-sold post that markets the agent rather than the house: the exterior clip and the result, what to say and not say about price, the seller's permission, and reusing the listing's clips.
- How to Use Listing Videos in a Listing PresentationUsing your past listing videos to win the next listing: the three-video reel, showing the process, what sellers respond to, the honest-AI conversation, and the leave-behind.
- Can I Make a Listing Video From Old Photos or a Past Listing?Whether photos from an earlier listing, a past sale or a photographer's archive can be turned into video: what has to be true of the set, when the property has changed, and the rights question.