How to Put a Listing Video on a Single-Property Website

Step by step

1. 1Pick one clip as the hero — the exterior or the best room — and export it at 720p, trimmed to five to ten seconds.
2. 2Set it to autoplay muted with a poster image, so the page shows something instantly.
3. 3Embed the walk-through below the photos from YouTube or a video host, not as a raw file.
4. 4Put the facts and the contact form beside the video, not below the fold.
5. 5Check the page on a phone; if the hero stutters, use a smaller file or a still with a play button.

What goes wrong

• A 50 MB hero video that makes the page load in ten seconds.
• Autoplaying with sound.
• No poster frame, so the hero is blank for a second on mobile.

The judgement call

Most single-property site builders handle this with a video field; the work is choosing the clip and keeping it small. Villenza's 720p clips are already a sensible size.

Questions